Lyca sponsors Arya’s London cycling race

Lyca Productions has sponsored Arya’s cycling race in London. Arya took to Twitter to share the news where he was seen sporting a 2.0 movie poster featured t-shirt.

All the best @arya_offl 💐💐💐 https://t.co/v6p9ODPuQ2

— Raju Mahalingam (@rajumahalingam) July 30, 2017

It must be noted that Arya and director Jeeva Shankar of Yaman fame were earlier in talks for a project to be bankrolled by Lyca Productions. Arya passionate cycling skills and Lyca’s marketing technique seem to be a perfect blend to kickstart the first official celebrity promotion for Rajinikanth’s 2.o.